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The main secrets of success are hard work, self-development and effective communication with people. Erin Mulder


The main secrets of success are hard work, self-development and effective communication with people. Erin Mulder
An expert from the USA gave a lecture on the topic “Digital Marketing and Marketing Analysis in America” for students of Kimyo International University in Tashkent.
The lecturer Erin Mulder is an expert who works as a revenue operations analyst for a digital marketing agency in the United States.
The United States of America is a global leader in digital marketing. The rapid development of technology and social media is creating new trends in marketing strategies. Today, companies in America rely more on digital marketing than traditional advertising methods to promote their products and services. This situation is associated with changing consumer habits of using the Internet and increased interest in obtaining information through digital media.

SEO (Search Engine Optimization) is one of the major parts of digital marketing in America. Through this method, companies try to improve their websites' search engine rankings, which attracts more visitors to their sites. At the same time, it is also important to create high-quality and informative content, that is, content marketing. Through articles, blog posts, videos and infographics, companies strengthen their brands and create deeper connections with consumers.
Social media platforms including Facebook, Instagram, Twitter and LinkedIn are an integral part of digital marketing strategies in America. Companies reach a wide audience by promoting their products and services on these platforms. Digital marketing offers opportunities for advertising campaigns, product introductions and direct communication with customers through social media.
Email marketing is also one of the most popular methods in America. Companies try to increase sales and strengthen customer relationships by sending special offers, news, and product information to their customers.

In conclusion, I would like to note that the lecture given by our expert was useful for students studying marketing.